First Principles is a brand started by Christopher Burke as an effort to get back to the heart of what makes fashion so special. 

Each piece is built from the ground up with five core principles in mind: care for our people, care for our ecosystems, care for our stories, care for our bodies, and care for our planet. The result is a collection of garments that push back on the commodification of the modern fashion industry by telling the stories of the regional textile ecosystems that brought the fabrics to life and the dedicated craftspeople that created each piece. 

On each care label you will find a simple question: "Are you ready to start a relationship with this garment?" Because the most critical aspect of each piece is you: how you style it, how you care for it, how you love and grow with it over time. 

The result is a collection that feels a little bit more human, and we can't wait to grow in our relationship with you.